Insight

From numbers to strategy: The vCFO’s role in scaling Kiwi businesses

By:
Toyah Webster
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Without a dedicated CFO or finance team, how does a New Zealand business manage day-to-day accounting, stay compliant, identify opportunities for growth and mitigate risks? The answer for many is virtual CFO (vCFO) services.
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This flexible, scalable solution gives businesses access to high-level financial expertise without the overhead of hiring a full-time executive. Whether you're navigating rapid growth, preparing for investment, or simply want better financial clarity, a vCFO can help you make smarter decisions, faster.

vCFO services act as an extension of your team, bring a wealth of experience, strategic thinking and valuable industry contacts. They can support your business with operational essentials like reconciliations and cashflow management, facilitate connections and partnerships, and offer specialist advice and guidance for growth. As New Zealand’s economy lifts and moves into its next phase of growth, it’s an opportune time to tap into scalable expertise, so you’re ready to make the most of the upturn when it arrives. 

Giving you the confidence to launch a new venture 

Virtual CFO services can immediately deliver financial improvements and make an impact faster and more efficiently than a new employee. 

Take for example a hospitality group trying to decide whether to open a new restaurant. The business owners simply didn’t have enough bandwidth to gauge if the new venture would be profitable. After reviewing the group’s financial information and business operations, the vCFO team implemented a robust financial model to provide certainty about the new venture’s success by providing detailed analysis about cashflow, seasonality, margins, wages and pricing. 

With those numbers at the ready, suddenly the owners had the full financial tapestry laid out in front of them. They had a sense of both the fine detail and the bigger picture, which gave them the confidence to open their new restaurant. 

A wealth of expertise helps you scale up smoothly

Not every business can afford to employ a fully-fledged in-house finance team with specialist financial expertise across a range of areas. Virtual CFO services give you access to a team of experts who can answer all your questions, from day-to-day accounting and taxes, to strategy, growth planning and risk mitigation. 

For example, a business might have strong cashflow and no debt, and is poised to grow. But without a finance team in place, it will be difficult to scale up until better systems are in place.  The business also makes an astonishing number of manual transactions, which is both time-consuming and prone to error.  

Virtual CFO services can give businesses like this access to financial systems experts, who know exactly how to quickly implement automated solutions. Other experts can identify areas to streamline, and put tools in place to make it harder for human errors to creep in. And, if the business has no debt, it’s unlikely to be on the bank’s radar. A vCFO team’s contacts can help build a strong relationship with the bank and a way to upload bulk transactions to reduce their processing fees. 

Not every successful business needs an in-house finance team

There are plenty of reasons why your business might not need in-house financial expertise. Often the business is too small to justify the cost of specialist employees, or your accounts team is excellent at operational accounting, but less skilled at high-level risk management, foresting, cashflow management and growth strategies. 

In some cases, it’s because an organisation isn’t based in New Zealand. This is common with overseas-based businesses. A SaaS company, for instance, might have no employees on the ground in New Zealand, operating entirely through a reseller. But it still needs local expertise to navigate Kiwi taxes, communicate with Inland Revenue and be an extension of their team. A vCFO service can provide these services and recommend local partners to support the organisation with any operational matters. It’s impressive to see how successful ultra-lean operations like this can be with the right local support. 

Giving you time to find the perfect hire 

When a key person in your finance team has left and you need a stopgap solution while you find the right replacement, it can be tricky to get a well-suited hire for a particular role. You need time to wait for the right applicant, rather than rushing out and hiring the first person available. 

Having a temporary vCFO in place can save a considerable amount of money. Consider a medical practice with a small finance team, where one employee resigned within a week of another’s retirement. This left them in a dilemma, with problems that needed sorting out immediately and no suitable hires on the horizon. 

By covering the gap, virtual CFO services were able to take over the essential daily tasks and also provide high-level advice for growth. During this process, the vCFO team realised that with a new platform, the practice only needed one new employee instead of two. This eliminated a $120,000+ salary from the budget immediately. The practice had a clearer job description, and three months later it hired an excellent candidate, vetted by the vCFO team. 

Navigating compliance, regulations, grants and funding 

As your business grows, it will bump up against an increasing number of financial complexities. That might be tax compliance, or R&D credits, securing non-bank financing or even venture capital. If you are not yet ready to employ a finance team, vCFO services are your on-call experts as you navigate your way through these challenges. 

The right advice will enable you to make better-informed decisions, manage risks, and run your business more smoothly. As New Zealand’s economy moves from a period of contraction into a new phase of growth, it’s the perfect time to prepare for expansion. Virtual CFO services could be an ideal way to get specialist expertise that can scale up alongside your business. That way, you’re perfectly positioned to capitalise on improving economic conditions moving into 2026.